Skip to contentFor this Vienna-based pop-punk band, the visual identity needed to be as high-energy and approachable as their sound. After conducting a series of in-depth interviews with the band members, the goal was to establish a brand that feels down-to-earth, playful, and authentic. I developed a typographic logo to match these characteristics.
After that, I implemented a varied photography concept, using different styles for different contexts:
For press and magazines, I took high-end portraits, conveying professional credibility without losing their edgy charme.
Using an analogue fisheye camera, I captured the energy of the pop-punk subculture.
Lastly, for social media, I implemented a heavily saturated color grade. These loud visuals are designed to reflect the band’s playful spirit in a fast-paced environment.
Additionally, I created some playful portraits of each band member for the their digital presence.
